Being a business owner is tough work. And being a business owner who also holds a full-time job, plus raising a family feels near impossible sometimes. When I decided a few years ago that this business deserved my attention and real grit to make it work, I had to streamline some things, get seriously organized, and make my workspace/office as efficient as it could be. I had to prioritize and gave up some personal craft projects that weren't fulfilling anymore, which left some serious space for marketing materials and shipping boxes. That felt very freeing.
It felt very "adult" to say no to things that were what I wanted anymore and yes to the things I did.
Some things are still a work in progress (my office that I share with my 2-year-old as her play room), and the time feels thin between my full-time job and being a mom. But it's all coming together.

Tools I use:
My iPhone "Reminders" App
I use this for lists. Ideas. Props. Sessions. Marketing. If I am away from my planner (like during my full-time job), this is where it all goes. It helps me keep it all in one place, and I can transfer lists to my planner later if need be.
Colorvale Planner
I have a friend who is a photographer in Iowa, and she recently posted her new planner. This planner. I was skeptical at first, just because my bullet journal seemed to be working fine for me, but she seemed really impressed and focused with help of this new pretty planner. I have been using it for about 3 weeks now, and I have to say, it is a game changer for me. It really has helped to have one planner devoted to my business, rather than my bullet journal, which was a mix of home, personal, day job, and business. It was good and bad for me.
Methods
A steady and simple workflow
I try not to complicate things too much in anything. It doesn't help me get work done, and it certainly doesn't keep me on task. I keep a workflow that stays simple and methodical, and I can usually cull, edit, blog and get a session ready for reveal in less than a week. That's with a full-time job too. I can only imagine how fast things will fall into place when this becomes my full-time job.
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